Justine Cullinan

Next Level Radio

Sticky post

After almost two years of writing with my partner in crime, business and books, Grant Nash, I can now legitimately call myself a published author. Next Level Radio has been designed by us to be the ultimate reference guide to… Continue Reading →

Academically published

After more than two years and rejections from at least two academic journals, the article I wrote based on my Masters thesis research and with the outstanding help of my supervisor Professor Russell Abratt and an Italian branding academic called… Continue Reading →

Less Plastic – News Flash

While I work continually on reducing the amount of plastic I use, one of those serendipitously cool things happened. My friend and former PR colleague Robyn David started a new business making sensationally beautiful and high quality swimwear…and this is… Continue Reading →

Ranked in this year’s Loeries

I am honoured to be counted among the country’s top marketers in 2019. Ranked #6 in SA! A great way to end the year thank you Loeries Board and my agency partners Ogilvy Cape Town and FCB.

More on Fast Fashion

Social media algorithms being what they are, I get a lot of content in my Instagram feed about my interests – so it’s all gardening, cooking and fashion 🙂 Discovered this thanks to my friend Sadaf – very useful insight… Continue Reading →

More on keeping it clean.

A quick follow up on some of the questions I’ve been getting on the Less Plastic Series of Lessons. I know that Simple Truth has been around for some time but I discovered a whole range of their eco-friendly cleaning… Continue Reading →

Less Plastic Lesson 3 – Keeping it Clean

Cleaning products – both personal and home care varieties – use a lot of plastic. While we can easily recycle the bottles and tubs we get these products in, there are some products we like to use that really are… Continue Reading →

Less Plastic Lesson 2 – fashion-forward, plastic-backward

No surprise, like most women, I love shopping for clothes, dressing up and having multiple options to wear. My twitter handle is @shoeshanista after all. But the fashion industry is very guilty of plastic pollution, especially in the current throwaway,… Continue Reading →

Less Plastic Lesson 1 – Eating, cooking and dining out

I love eating out and I love cooking. So when I’d finished reading How to Live Plastic Free that was the first place I really noticed how much plastic prevails in the whole shopping, preparing, eating and storing of food… Continue Reading →

Mezzanine recognized by Fortune

It’s been splendid helping my new clients at Mezzanine with their marketing and comms work over the last month. This week they celebrated an incredible achievement – two top spots in Fortune’s 2019 companies that #ChangeTheWorld. In partnership with Vodacom… Continue Reading →

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